The benefits of a notification plugin on your website are many. However, many complain that it is annoying, and distracts visitors on your website. That will only happen if not used correctly. Notification bars are effective and can help display important messages across your site and also convert your visitors into customers. Google will penalise […]
Effective Email Marketing During Covid-19: Tips and Examples
The Covid-19 pandemic has had a huge impact on all of our lives in the past few months. The economy and consequently businesses across the world have been widely affected. In these troubled and uncertain times, keeping positive and staying hopeful is only apparent as all businesses must adopt new ways to keep offering needed […]
7 Ways To Boost Your Email Newsletter Signup Rate
You know why entrepreneurs and marketers swear by email marketing? Because the money is in the list. In fact, 59% of marketers have said that email is their biggest source of ROI. Needless to say, the more website visitors you can convert into email newsletter subscribers, the more you will be able to sell. Out […]
6 Ways of Improving Email Open Rate
There can be a lot of noise in customers’ inboxes today. If you manage to get your messages in front of a lead then there is still no guarantee that they will open it. In GetResponse’s 2019 Email Marketing Benchmark Report the average email open rate for all industries was 22.15%. How does your business […]
Email Marketing Strategy: What You Need to Do in 2024
An email marketing strategy is a clearly defined procedure or path that a marketer puts together to achieve a measurable marketing goal. The success of an email marketing strategy not only promotes a brand but also allows you to drive communication with potential leads and consequently increase revenue. It also allows business owners automatically carry […]
The Best Email Opt-In Strategies for eCommerce Bussinesses
If you are in the ecommerce industry, you have the opportunity to take advantage of email marketing opt-in strategies to increase sales for your business. There are so many avenues which you can explore and leverage for marketing. With over 72% of americans still using emails for communication, it remains a strong channel for communicating […]
