How to Create MailPoet Opt-in Forms to Capture Leads

MailPoet integration in MailOptin optin campaign setup

MailPoet is a WordPress email marketing software or plugin popular among WordPress site owners and businesses.

In this tutorial, we will learn how to integrate MailOptin with MailPoet 3 so you can start capturing and saving leads with email sign up form to your MailPoet account.

Firstly, ensure you have MailPoet installed and activated.

Then go to the Optin Campaign page and click the Add New button at the top to create an optin form.

Optin Campaigns menu link

Enter a title for the campaign, select the optin type (for this tutorial, we’ll select lightbox) and click the optin form design you want.

Create new optin campaign

You will then be redirected to the form builder where you have options and the flexibility to customize the optin form to your heart content.

MailOptin WordPress Optin form builder

See: Adding Extra Fields to Your Optin Form

Having finished customising the form, open the Integration panel, Select MailPoet in Email Provider dropdown and the MailPoet list to subscribe users to. You can also toggle disabling welcome email. Here’s a guide on how too enable or disable MailPoet’s double optin.

MailPoet integration in MailOptin optin campaign setup

To actually get the opt-in to display on your site, toggle the activate switch ON at the top (close to “Save Changes” button).

Navigate to the “Display Rules” panel.

If you want the opt-in form to be displayed everywhere (all pages) of your WordPress site, also check “Globally load optin” otherwise use the page level targeting and triggers to determine how and where in your site the opt-in will be shown.

MailOptin display rules and targetingPage level targeting of optin forms

Finally, save the changes. Preview your website and you should see the optin displayed. If it doesn’t show up, be sure to clear your website and browser cache.

Follow the guide below to learn how to create other popular types of email opt-in form. And don’t forget to select MailPoet at Integration panel.

Tags: mailpoet