How to Create WordPress ActiveCampaign Opt-in Forms

How to Create ActiveCampaign Opt-in Forms to Capture Leads

ActiveCampaign3

ActiveCampaign is a popular email marketing service provider used by large number of professional bloggers, internet marketers and small business owners.

In this tutorial, we will learn how to integrate MailOptin with ActiveCampaign so you can start capturing and saving leads with email sign up form to your ActiveCampaign email list.

Firstly, ensure you’ve connected ActiveCampaign by granting MailOptin access to your account. Do this by following this guide. When you are done, return to this page.

Then go to the Optin Campaign page and click the Add New button at the top to create an opt-in form.

Optin Campaigns menu link

Enter a title for the campaign, select the optin type (for this tutorial, we’ll select lightbox) and click the optin form design you want.

Create new optin campaign

You will then be redirected to the form builder where you have options and the flexibility to customize the optin form to your heart content.

MailOptin WordPress Optin form builder

See: Adding Extra Fields to Your Optin Form

Having finished customizing the form, open the Integration panel, select ActiveCampaign in Email Provider dropdown and the Email List leads will be added to.

You can also add a comma separated list of tags to apply to leads/subscribers as well as select a form which is useful if you want to enable automation or double optin (follow this guide to activate double optin for AC forms).

ActiveCampaign optin form integration settings

To actually get the opt-in to display on your site, toggle the activate switch ON at the top (close to “Save Changes” button).

Navigate to the “Display Rules” panel.

If you want the opt-in form to be displayed everywhere (all pages) of your WordPress site, also check “Globally load optin” otherwise use the page level targeting and triggers to determine how and where in your site the opt-in will be shown.

MailOptin display rules and targetingPage level targeting of optin forms

Finally, save the changes. Preview your website and you should see the opt-in form displayed. If it doesn’t show up, be sure to clear your website and browser cache.

Follow the guide below to learn how to create other popular types of email opt-in form. And don’t forget to select ActiveCampaign at Integration panel.